In this story, I want to tell you about new changes that were made in the Pomodoro by Increaser, what is the current state of the app, and what I am going to do the next month.
I’m writing this story on 22 of November when there is a little bit more than three months left to decide should I continue working on Pomodoro by Increaser or move to the next project.
This month I was trying to convert more visitors into users. To do so, I have been looking into analytics and updating the app to make it more friendly for those who see it the very first time.
Most of the visitors check a few pages, click on the rocket button, hang out on the timer page, click stop, wander around and leave. To make it a little bit clear how to use the app, I get rid of top buttons for new users and replaced them with the instruction block. It is not as good as video or graphics, yet it is the first step in the direction of making an introduction to the app.
Previously, almost every page has a block with authorization buttons and agreement. I replaced it with more usual authorization flow — two buttons that lead to corresponding modal windows. We would see in the next month how it will turn out.
When the user visited the statistics page the very first time, he would see nothing, that is quite frustrating, to fix this, I placed a button encouraging to start a set at the middle of the page.
/features and /community pages are undeveloped and need a proper redesign. The low hanging fruit here is to hide form into modal since only registered users can propose a new feature anyway.
Besides these updates, there were a few bug fixes and small changes. For example, now colors themes ordered by popularity and default one, therefore, is a dark theme. Also were added refund form for members.
Compared to the previous month, all indicators went down, and this is no good.
Right now, there are seven members, and I’m grateful to those who joined this month. To make app self-sustainable, one needs to find 93 more members, tho.
The biggest concern is that the percent of visitors that sign up in the app is incredibly small. The main focus for the next month is to engage more people to sign up and make them try features that only available to members. Until this goal is not being accomplished, there is little value in the marketing or development of new features.
That all, if you enjoy the app — please support it. You can always reach me by email(email@example.com) if you have any questions or ideas. Stay productive!